Do you own a pet food bakery, sell items at farmer’s markets, or online? Here are some clever label ideas that you can use that will bow-wow-WOW your customers.
Even if you don’t sell pet food and you sell other handmade food items, it’s always a smart idea to see how others package their goods. You might be inspired to use different types of packaging or labels.
When creating your packaging the most important thing you need to think about, especially if you provide a variety of products or flavors, is consistency with your marketing tools and labels. You want to make sure that you use the same font, logo and colors on each of your marketing items – from signs, to letterhead, to envelopes and most importantly the labels on your packaging. The reason why the consistency for your packaging labels is so important is because this is how your customers will remember and recognize you. You want to keep your customers coming back and if your packaging isn’t consistent it might be difficult for customers to distinguish you against your competition.
When deciding which labels are right for you, you have to first figure out your packaging. Are you going to use Mason jars, cellophane bags or cardboard boxes? The options are endless. Once you figure out which packaging is best for your product and most cost effective, it’s then time to think about the labels. Measure your packaging to see which size label would be best. What would look best on the packaging – oval, circle, rectangle labels? Remember it’s a good idea to buy a few different options and experiment with the shapes. You want to present your product the best way possible.
If you are looking for how to label your handmade pet food items, OnlineLabels.com has already created a sample of label options for your pet food business. Click here to check it out. We even have a dog bone label that is adorable and may look great with your packaging as well.